Mexico City
Pleasing everyone when planning a trip can be challenging. But Mexico City doesn’t make you choose. Conversation-filled restaurants, distinct artistic styles, and centuries of empires are all in one place. There is so much to discover that no one has to compromise.
Discovery
The campaign begins on Instagram and Facebook. Each post pairs a location with a specific person, showing a different reason to come. No one is left out when they visit.
The additional banners are designed for Google Ads, reinforcing the campaign outside of social media.
Connection
Once the social campaign has generated interest, a video campaign will launch. The commercial depicts three friends who came to reconnect and a city that nurtured their individual interests. It’s meant to bring back the original viewers and pull in new people who are looking for a place that doesn’t make you settle for one experience.
Consideration
After the viewer has decided to visit Mexico City, they will begin searching. A series of blogs will be waiting for them, including a three-day weekend itinerary that shows you don't have to choose just one experience in Mexico City.
72 Hours in CDMX
Easily accessible from most of the United States, Mexico City is an ideal place to spend a three-day weekend with family or friends. A lush cityscape shades street food vendors on every corner. Pre-Hispanic culture mixes with contemporary design like nowhere else. Home to more than 23 million people, Mexico City has something that can entertain even the pickiest person in your group.
Friday
Start in the Centro Historico, specifically the Zocalo. Originally home to the Aztecs then Spanish Conquistadors and now the parliamentary seat. Spanish influence is all around you, The Zocalo is bordered by the National Palace and 16th century Catedral Metropolitana built on the original site of Tenochtitlan. Take your time to wind through endless stores and street performers on Calle Madero towards the Palacio de Bellas Artes, National Bank and Post Offices. Each of these are worth visiting on their own, but if time is scarce, the National Bank Museum takes about an hour. The adjoining Alameda Central offers street vendors selling everything from jewelry to video game memorabilia. For lunch go to Tacos Los Cocuyos for authentic street tacos near the city center. For an upscale experience Charco is a rooftop restaurant for a sit-down meal.
In the afternoon head south to Frida Kahlo's home, Casa Azul. One of the most famous Mexican artists, Kahlo lived there from her birth in 1907 to when she passed in 1954. You can learn about the life and works of Frida in her colorful and creative home. Book ahead though, it will sell out. Once you leave the Museum, the neighborhood of Coyoacan is filled with parks and markets that have large selections of food and local art pieces for sale. For loose dinner plans stop by Mercado de Coyoacan, this large market offers tostadas, tortas and plenty of other foods to choose from.
To finish Friday with a bang, Lucha Libre never disappoints. Wrestling energy spills onto the street around the arena before you make it in to order a michelada. This theatrical show of athleticism and showmanship is sure to entertain your entire group.
Saturday
Take Saturday to explore Roma Norte. This laid-back neo-classical neighborhood is centrally located and is a highly recommended neighborhood to book a hotel. Plan breakfast at Panaderia Rosetta for a grab and go croissant or La Ventanita for sit-down chilaquiles.
The best way to explore Roma is on foot. You can find book stores, clothing shops, kitchen wares, and art galleries. The area is a favorite destination for any foodies in the group, stopping at multiple places for small bites is a great way to try lots of different food in one day.
In between eating, visit museums such as Galeria Mascota for contemporary art exhibits or Museo del Objeto del Objeto for industrial and graphic design. Must see landmarks are the Angel of Independence and the Fuente de Cibeles.
For dinner, a local favorite is Tacos la Chula, a fast-casual taqueria where you can try different types of tacos with a Coca Cola and rest your feet from all the walking. If you are looking for a night cap, just down the street is Absurdo Bar and their tequila and mezcal cocktail menu.
Sunday
Begin your Sunday with breakfast from Chiquitito Cafe in Condesa. Then head to the Botanical Gardens where stunning stained glass greenhouses store rare cacti and orchids as well as native plants from all over Mexico. A perfect destination for those with an eye for gardening in the group.
Bosque de Chepultepec is a large forested park in the west of the city that is full of walking trails and historical monuments. Before the line gets too long, climb the hill to Chapultepec Castle and learn about the battle for independence from Spain. Just like the rest of CDMX this site has gone through many changes. Originally a sacred Aztec site, the palace was built as a summer house for the Viceroy of Mexico and later the palace of Emperor Maximilian I. If art is more your speed, the Museo Arto Moderno or Mesuo Sumayou are close by.
If you have had enough history and want to finish off with some shopping, Polanco has stores for every taste. Mexico City is well known for its forward-thinking design and this borough is where to see the cutting edge. For dinner, Comal Oculto offers affordable Michelin star dining in a cozy restaurant that blends right into the neighborhood. Before calling it a night, head down the street to Brutal Vinata de Barrio. They have a selection of wines from all regions of Mexico and are more than happy to help you find one you will like.
Pleasing everyone is the hardest part of planning any trip together. Mexico City doesn’t make you choose. It welcomes everyone in their own way.