Enigma Coffee
Enigma Coffee started with the idea that coffee can be enjoyed any way you please as long as it has the highest quality. Beans can be sourced from anywhere, served hot or iced, day or night. Enigma makes coffee for everyone worth knowing, from lawyers to musicians.
Founders Jonathan and Tad started serving pour-overs at pop-ups and farmers markets with amateur experience. They quickly dove in and learned all they could about making quality coffee from brewing techniques to sourcing from overlooked origins. They made it their own by hosting run clubs and adding nostalgic cereal milk creamer to the menu and continue to add on.
The Website
The website is the best way to introduce product and the brand to new customers. The following shows how we educate about a specific bean and our about page describing the brands background and intent.
Email Welcome Series
As a further intro to what Enigma Coffee is all about, customers enter a welcome series offering discounts and product education. Local customers are welcomed to current events that we are hosting.
Order a Coffee
Engagement with the brand comes when customers see us in person and of course, order a coffee. Enigma becoming a regular face at events such as the weekend market at Post HTX is how we grow the brand. Let customers order a drink and take a bag of beans home for their own brewing
Collaborations
It’s not always about coffee. Sometimes you want something sweet at the end of the day, maybe make some new friends while getting a work out in. We believe it is always good to mix it up.
